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SEO Glossary

Knowledge Graph

A network of interconnected entities and relationships used by search engines and AI systems to understand context and facts.

📅 Updated July 30, 2025🏷️ SEO

A knowledge graph is a structured database that organizes information as an interconnected network of entities, relationships, and facts. Google's Knowledge Graph serves as the foundation for various search result features and enables AI systems to grasp the contextual connections between different data points.

By organizing information in this interconnected format, search engines and AI systems can comprehend how various concepts relate to one another, facilitating more nuanced and contextually aware responses to user inquiries.

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