See who AI recommends instead of you, and what changed
Competitor tracking reads every answer you already collect for each rival's name and domain, so each competitor gets a mention rate and citation rate counted over the same answers as yours. Nothing extra is run and no prompt slots are used. With an event automation on, Attensira also watches up to five rivals' pricing, feature and comparison pages daily.
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- Named Profound, not us
- 1,389
- Named both
- 84
- Named us, not Profound
- 113
- Named neither
- 3,154
- Semrush
- 37.9%
- Profound
- 37.5%
- Otterly AI
- 30.8%
- attensira.com
- 4.0%
These overlap: one answer can name several brands, so they need not sum to 100%.
Attensira.com's own workspace on 5 Oct 2026 (30 days to 5 Oct, 25 of 31 days sampled). Both blocks come from that one read, so they share its 4,740 answers. Shown as a baseline, not a result.
Analystattensira.com workspace, read over the Attensira MCP · · n=4,740 answers
Analyst · Measures each rival on your answers, and says when a gap between you is real.
Researcher · Reads a rival's changed page and says which of your tracked questions it puts at risk.
How does competitor tracking work?
A rival is measured on the same answers, prompts, engines and days as you, so a gap between you on one topic is a real gap.
Pick rivals from evidence
At signup the free scan's answers suggest rivals with counts, such as “Named in 11 of 150 answers”. Untick the ones you do not lose deals to. The crew asks about at most one it is unsure of, and never tracks one on its own.
Add by domain
The domain makes a citation attributable and the name makes a mention detectable; both are used. A rival added today is measured from the next reading on.
Read rates on one denominator
Each rival's mention and citation rate is counted over every answer read, the same as yours. Your rate going up never requires theirs to go down.
Watch what they change
With an automation listening for competitor changes, up to five rivals' pricing, feature and comparison pages are checked daily. A change wakes the crew, which says which of your questions it threatens and takes at most one action.
Do rivals rank the same on every engine?
No. On Perplexity, SE Ranking is named in more answers than Profound, which is not the order on both engines together. Rivals are read per engine, in the same answers as you, so you see where each one leads.
| Name | Named in · Perplexity | Count |
|---|---|---|
| Semrush | 33.8% | 734 |
| SE Ranking | 25.4% | 551 |
| Profound | 24.7% | 536 |
| Ahrefs | 21.0% | 457 |
| Peec AI | 13.0% | 282 |
| attensira.comyou | 4.5% | 98 |
What is measured for each rival?
The same readings you get for yourself, never a leaderboard.
| Mention rate | Answers that named the rival, divided by every answer read. Shown with n. |
|---|---|
| Citation rate | Answers that linked the rival's domain. Strong brands are often named from memory without a link. |
| Lost to | On each prompt and engine, the rival named instead of you in the latest reading, shown in the cell's evidence. |
| Their pages as sources | When a rival's own page decides an answer, the next move is to publish your answer to that question. |
| Against | Each tracked rival adds an Against field to your company profile: why a buyer would choose you, used on every comparison page the crew writes. |
| What it costs | No extra runs and no prompt slots. A rival is read from the answers you already collect, from the day you add it. |
What does competitor tracking not do?
It measures how often engines bring a brand up. It does not turn that into a ranking or a market-share figure.
- There is no brand rank and no leaderboard. Rates overlap and routinely total well over 100%.
- A competitor's rate is not traffic, revenue or market share; it is how often engines name them for your buyers' questions.
- Sentiment scores how answers talk about you, not about your competitors.
- A rival added today has no history before today: answers are re-read from that point forward.
- Page watching covers up to five rivals' pricing, feature and comparison pages, and only while an automation listens for the change.
What does a rival-versus-rival answer say?
Some questions name two rivals and never you. Perplexity on 3 Oct, to “Peec AI vs Profound”, cites both vendors' own comparison pages first. Competitor tracking keeps these answers too, so you see what each rival says about the other.
Question: Peec AI vs Profound
Perplexity answered: Peec AI focuses on monitoring and clean reporting with unlimited seats, while Profound offers a deeper, full-stack AEO platform with content generation and action surfaces.
Sources cited
- 1peec.ai
- 2getairefs.com
- 3tryprofound.com
- 4get-ryze.ai
- 5g2.com
- 6scalenut.com
- +4 more
Not namedAttensira is missing from this Perplexity answer.
Analyst · Read the rivals in the answerattensira.com stored Perplexity answer, read over the Attensira MCP · · 10 linksWhat else do people ask about competitor tracking?
Does tracking a competitor use prompt slots or credits?
Why don't competitor rates add up to 100%?
How many competitors can I track?
Can I add a competitor from my own assistant?
How were my competitors chosen at signup?
Is this a competitive analysis tool?
Find out which rival takes your answers.
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