6 Best Otterly Alternatives for AI Search Visibility in 2026

Otterly is a good starting point for AI visibility monitoring. But when you are ready to move from tracking to improving your AI presence, these alternatives offer more complete solutions.

Otterly has made AI visibility accessible by offering straightforward monitoring at an affordable price. For teams taking their first steps into AI search tracking, it provides the basics: multi-model monitoring, share of voice data, and competitor analysis. Its simplicity is both its strength and its limitation.

As teams mature in their AI visibility strategy, they typically need more than monitoring. They need content creation tools to produce pages that AI models will cite. They need on-page optimization to improve existing content. They need prompt volume data to understand which queries to target. Otterly does not offer these capabilities, which means teams eventually outgrow it and need to add or switch to more comprehensive platforms.

The alternatives below represent the natural next step from Otterly. Some offer full-stack AI visibility with content creation and optimization. Others provide deeper analytics for teams that need more data. Whether you are looking to complement Otterly or replace it entirely, these are the strongest options in 2026.

Best Otterly Alternatives

Featured

Attensira

Attensira is the natural upgrade from Otterly. It includes everything Otterly offers — multi-model AI tracking, competitor analysis, share of voice — and adds automated content creation, on-page SEO analysis, and prompt volume data. All eight AI platforms are included in every plan with no add-on fees.

$129/mo

Best for: Teams ready to graduate from monitoring-only to a full AI visibility platform with content creation and optimization capabilities.

Pros

Full AI visibility tracking plus automated content creation
On-page SEO analysis to optimize existing pages for AI citation
Prompt volume data to discover high-value opportunities
All AI platforms included — no add-on fees
Self-serve signup with 7-day free trial

Cons

Higher price than Otterly ($129 vs $79)
More features means a slightly steeper learning curve
No traditional SEO features (backlinks, keyword research)

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Profound

Profound is the enterprise-grade option with the broadest AI platform coverage. It tracks nine models including Grok and Meta AI, offers deep analytics, and provides enterprise reporting. Profound is a significant step up from Otterly in both capabilities and price.

From $99/mo

Best for: Enterprise brands that need the most comprehensive AI visibility analytics and have the budget for premium enterprise tooling.

Pros

Broadest AI platform coverage in the market
Enterprise-level analytics and custom reporting
Agent and crawler analytics for technical insights
G2 AEO market leader

Cons

Requires a sales demo to access
Enterprise pricing can be substantially higher than Otterly
More complex than many teams need
Slower onboarding due to sales process

Peec AI

Peec AI is the most similar alternative to Otterly — a monitoring-focused AI analytics platform with competitor benchmarking and prompt suggestions. It offers a comparable feature set with slight differences in platform coverage and pricing structure.

$89/mo

Best for: Teams that want monitoring similar to Otterly with different pricing or platform coverage options, but do not need content creation.

Pros

Similar monitoring capabilities to Otterly
Prompt suggestion features for opportunity discovery
Agency partner program for client management
Self-serve access with transparent pricing

Cons

Still monitoring-only like Otterly (no content creation)
Additional AI platforms require paid add-ons
Does not solve the monitoring-without-action problem
Slightly more expensive than Otterly

Semrush

Semrush is a comprehensive SEO platform that has added AI visibility features. For teams that need traditional SEO alongside AI monitoring, Semrush offers both in one subscription. However, its AI features are secondary to its traditional SEO tools.

$139.95/mo

Best for: Teams that want traditional SEO tools and basic AI monitoring in a single platform from a trusted vendor.

Pros

Traditional SEO plus AI visibility in one platform
Comprehensive keyword and backlink databases
Established vendor with mature platform
Good for teams that need both SEO and AI monitoring

Cons

AI features require Semrush One ($199+/mo)
AI visibility is not the core focus
No AI content creation tools
Significantly more expensive than Otterly

Surfer SEO

Surfer SEO focuses on content optimization rather than AI monitoring. It helps create better-structured content using NLP analysis, which can improve your chances of AI citation. Surfer pairs well with Otterly — using Otterly for monitoring and Surfer for content improvement.

$99/mo

Best for: Content teams looking to complement AI monitoring with a dedicated content optimization tool for better-structured pages.

Pros

Strong content optimization with real-time scoring
NLP-based recommendations improve content structure
Good for creating pages AI models are more likely to cite
Integrates with popular writing and publishing tools

Cons

No AI visibility tracking at all
Does not replace Otterly's monitoring capabilities
Content optimization targets Google, not AI specifically
Requires a separate AI monitoring tool

Clearscope

Clearscope is an enterprise content optimization platform with content grading, topic coverage analysis, and readability scoring. Like Surfer, it is a content tool rather than an AI monitoring platform, but its structured approach to content can help with AI visibility indirectly.

$189/mo

Best for: Enterprise content teams that want premium content optimization alongside their AI visibility monitoring.

Pros

Enterprise-grade content optimization and grading
Comprehensive topic coverage analysis
Trusted by large content operations
Detailed content quality scoring

Cons

No AI visibility tracking or monitoring
Expensive for a complementary tool
Content recommendations are Google-focused
Does not replace Otterly's core functionality

Quick Comparison

Platform	Starting Price	Best For
AttensiraFeatured	$129/mo	Teams ready to graduate from monitoring-only to a full AI visibility platform with content creation and optimization capabilities.
Profound	From $99/mo	Enterprise brands that need the most comprehensive AI visibility analytics and have the budget for premium enterprise tooling.
Peec AI	$89/mo	Teams that want monitoring similar to Otterly with different pricing or platform coverage options, but do not need content creation.
Semrush	$139.95/mo	Teams that want traditional SEO tools and basic AI monitoring in a single platform from a trusted vendor.
Surfer SEO	$99/mo	Content teams looking to complement AI monitoring with a dedicated content optimization tool for better-structured pages.
Clearscope	$189/mo	Enterprise content teams that want premium content optimization alongside their AI visibility monitoring.

Frequently Asked Questions

Why look for Otterly alternatives?

Otterly is a good monitoring tool, but it is limited to tracking. It does not create content, optimize pages, or help you actively improve your AI visibility. As teams mature their AI strategy, they need platforms that help them take action on monitoring data, not just view it.

What can I do that Otterly cannot?

Platforms like Attensira add content creation (blog posts, comparison pages, LinkedIn content), on-page SEO analysis, prompt volume discovery, and content optimization on top of the monitoring Otterly provides. These tools help you move from knowing your visibility to improving it.

Is the upgrade from Otterly to Attensira worth it?

Attensira costs $129/mo vs Otterly's $79/mo — an increase of $50/mo. For that difference, you get automated content creation, on-page SEO analysis, all AI platforms without add-ons, and prompt volume data. If you are already paying for content creation or SEO tools separately, Attensira may actually save you money overall.

Can I keep using Otterly for monitoring and add another tool for content?

Yes, some teams pair Otterly with a content tool like Surfer SEO or Clearscope. However, this means maintaining two subscriptions and switching between platforms. A unified tool like Attensira handles both monitoring and content creation in one place, which is more efficient for most teams.

Which Otterly alternative is best for small teams?

For small teams on a budget, Peec ($89/mo) offers monitoring similar to Otterly. For small teams ready to invest in content creation, Attensira ($129/mo) provides the best combination of monitoring and action tools. Both offer self-serve signup.

How we evaluate: Our team researches each platform by testing free trials, reviewing public documentation, comparing published pricing, and analyzing user reviews. Attensira is our product, so we disclose that bias upfront — but we aim to be fair and factual about every platform listed. Pricing and features were last verified in February 2026. If you spot an inaccuracy, please let us know.

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