# Who writes the Attensira blog > For the complete documentation index, see [llms.txt](https://attensira.com/llms.txt). > Every page on this site is also served as Markdown: append `.md` to any URL, or send `Accept: text/markdown`. > Who writes the Attensira blog and the rules its posts are written to: a source and date for each fact, and a sample size for each number from our data. - Canonical page: https://attensira.com/blog/authors - Source: converted from this page's own HTML. It carries no claim records, because the page is not a content-pipeline entity. The Attensira blog is written by Karl-Gustav Kallasmaa, who founded Attensira in 2025. Posts come from the work of running Attensira on our own site. Those written or rewritten since October 2026 name each source with the date it was read, and state the window and sample size of every number from our workspace. ![Karl-Gustav Kallasmaa](https://attensira.com/_next/image?url=%2Fkarl.jpg&w=3840&q=75&dpl=dpl_J8F4K2ypJKLNutDkecPvPyJThHTV)[Karl-Gustav Kallasmaa](https://attensira.com/blog/author/karl) 42 posts [LinkedIn profile](https://www.linkedin.com/in/kallasmaa/) - AI-crawler fetches of this page in 30 days: 59 - author, who also founded Attensira: 1 - dated sources and readings cited across the posts: 256 AI-crawler fetches of this page, by user agent claimed, attensira.com workspace, Attensira MCP; sources counted from the posts · 5 Sep 2026 to 4 Oct 2026 ## Who writes here? - [Karl-Gustav Kallasmaa Karl-Gustav Kallasmaa is the founder of Attensira, an AI-native SEO agency run by software. He writes about how brands get named in Google and in AI answers, from the work of running Attensira on its own site. 42 posts](https://attensira.com/blog/author/karl) ## What has been published most recently? The five newest posts. Every post is listed on the blog home. - [Does my website show up in Perplexity? Perplexity publishes no index you can search your site in. Showing up means your page is cited on questions buyers ask. Here is how to check reach and selection without treating one answer as a score. 5 Oct 2026](https://attensira.com/blog/does-my-website-show-up-in-perplexity) - [How to write comparison pages AI search will cite Comparison pages decide a large share of AI answers to "X vs Y" and "best X" questions. What a citable one contains, why engines discount vendor-written ones, and what our own comparison page taught us. updated 4 Oct 2026](https://attensira.com/blog/comparison-pages-ai-search-will-cite) - [Freshness conflicts: when your pages disagree about what is current A freshness conflict is two versions of one fact live at once. Answer engines pick one, often the stale one. How to find conflicts on your own site and settle each to a single dated source. updated 4 Oct 2026](https://attensira.com/blog/freshness-conflicts-kill-ai-search-citations) - [Entity fog: why AI search confuses your brand with something else Entity fog is when an AI answer cannot tell which thing your name refers to. Perplexity did it to us, in our own brand readings. Here is how to spot it and the naming work that clears it. updated 4 Oct 2026](https://attensira.com/blog/entity-fog-fix-naming-ai-search) - [Answer blocks: how to structure pages AI search can quote An answer block is the passage an engine can lift without the rest of the page. How to write one, where it goes, how to structure the rest of the page around it, and which of our sentences the engines quoted. updated 4 Oct 2026](https://attensira.com/blog/answer-blocks-structure-pages-ai-search) ## Why publish readings that do not name us? Because they are the evidence. Asked on 3 Oct 2026 for a GEO tool that opens pull requests, which is the work our posts describe, ChatGPT named three other companies and not Attensira. The posts publish answers like this one, dated and with their sample, by the same rule. Answer · ChatGPT asked 3 Oct 2026 Question: GEO tool that opens pull requests ChatGPT answered: A few examples are: Omnia — provides a GEO agent that can connect to GitHub and open PRs for changes like llms.txt, robots.txt, and schema updates. Seology — offers automated SEO/GEO fixes delivered as GitHub pull requests for review and merge. Rankealo — describes an agent workflow that audits, creates fixes, and ships technical changes as PRs. Sources cited 1. useomnia.com 2. seology.ai 3. rankealo.ai 4. github.com Not named Attensira is missing from this ChatGPT answer. ![Analyst agent](https://attensira.com/agents/analyst-64.webp) Analyst · reads this workspace's answers Stored answer, read over the Attensira MCP · 3 Oct 2026 · n=1 answer, excerpted In this answer - Named first: Omnia - Cited first: useomnia.com - Sites cited: 4 sites Software that does your AI-search visibility work, with you in control of every change. ## How are the posts written and checked? The rules a post is written to, most of them enforced by the content check that publishes the blog. Posts that predate them are still listed, and each is held to them when it is next revised. - Every factual statement has a source and a date Public facts link to the page that says so, usually the vendor's own documentation, with the date we read it. Competitor facts are dated because they change. - Every number from our own data carries its sample size Readings from our workspace state the window and how many answers they were measured on. A post written to these rules never publishes a bare percentage. - The post opens with the answer A 40 to 60 word answer sits at the top, so a reader, or an AI engine, can take the point without reading the rest. - Competitors are described from their own pages A statement about another company links to that company's own documentation or pricing page, with the date it was read, and never calls a product something its maker does not. - No claim about results we cannot show Posts describe the work and how it is measured. A change is called a change only when it clears a significance test; otherwise it is reported as no change we can prove. - Posts are reviewed every quarter Facts that age, such as prices, plans and engine lists, are checked again, and the last-updated date changes only when the content does. ## What else do people ask? ### Are the posts written with AI? Drafts can be written with AI help, as much of Attensira's own work is. A person checks every fact against its source before a post is published, and the author named on the post stands behind it. ### How do I report a mistake in a post? Email team@attensira.com with the post and the sentence. If the fact is wrong we correct the post and its last-updated date, and the source list shows the new source. ### Can I write for the Attensira blog? Not at the moment. The blog is written from our own work and our own data, so posts come from the people running it. ### Why does the blog use readings from Attensira's own workspace? Because they are the one kind of evidence nobody else can publish. We run Attensira on attensira.com, so we can show real answers, real citations and real crawler visits, dated and with their sample sizes, including the results that do not flatter us. ### How often are posts updated? Each post is reviewed every quarter, and sooner when a fact it states changes, such as a price, a plan or the engines a product reads. The last-updated date at the top of each post changes only when its content does. ## Elsewhere on the site - [All posts Blog](https://attensira.com/blog) - [About Attensira Company](https://attensira.com/about) - [Methodology Reference](https://attensira.com/methodology) - [Guides to AI search visibility Guides](https://attensira.com/guides) - [Glossary Reference](https://attensira.com/glossary) ## Put the crew to work on your brand.